Marketing and Selling Techniques for Digital Portrait Photography
By:Kathleen Hawkins
Published on 2005 by Amherst Media, Inc
More than a dozen marketers and photographers contributed to this manual that advises photographers attempting to run a profitable business while maintaining focus on their creative expression and client relationships. Savvy marketing advice on how to select a target audience, create a marketing strategy, design effective marketing pieces, and fine-tune the studio environment to appeal to families is complemented by before-and-after examples of studio mailers with an analysis of layout and design changes. The human side of the business of portrait photography is also addressed, including tips for improving interpersonal skills, gaining community visibility, managing the client intake process, and walking prospective clients through the product line.
This Book was ranked at 10 by Google Books for keyword the photographers studio manual.
Book ID of Marketing and Selling Techniques for Digital Portrait Photography's Books is CnY_vgAACAAJ, Book which was written byKathleen Hawkinshave ETAG "jEPbrPH4QSs"
Book which was published by Amherst Media, Inc since 2005 have ISBNs, ISBN 13 Code is 9781584281634 and ISBN 10 Code is 1584281634
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Book which have "126 Pages" is Printed at BOOK under CategoryPhotography
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